Hi there Brad, i have always found your content very helpful and intuitive. Im new to substack not sure how i can make the comment private as well.
I am not sure if you’d like to add two more considerations with regards to rvlv. I share your thoughts on this one.
Personally my strike price previously was anywhere below 17 dollars. But now I feel our expectations may be a little too optimistic, given the bad rep with fast fashion recently and also, very strong online competition from shein.
I fear that for clothing/fashion there is hardly any moat as you can easily replicate some of the designs.
Having spent a huge amount on marketing through influential socialites, I fear shoppers may turn to other online retailers that offer a cheaper price to just “get the look”. Resulting in lower margins.
Hi there Brad, i have always found your content very helpful and intuitive. Im new to substack not sure how i can make the comment private as well.
I am not sure if you’d like to add two more considerations with regards to rvlv. I share your thoughts on this one.
Personally my strike price previously was anywhere below 17 dollars. But now I feel our expectations may be a little too optimistic, given the bad rep with fast fashion recently and also, very strong online competition from shein.
I fear that for clothing/fashion there is hardly any moat as you can easily replicate some of the designs.
Having spent a huge amount on marketing through influential socialites, I fear shoppers may turn to other online retailers that offer a cheaper price to just “get the look”. Resulting in lower margins.
🙏🏻
Thanks Brad! You are grate!